When a private jet makes sense
Medium-long routes, transfers between cities or countries, need for prolonged comfort, international travel, larger groups or significant luggage.
When a helicopter makes sense
Short routes, access to destinations where an airport is not reachable or convenient: hotels, villas, resorts, yachts, private events, islands, mountain or coastal areas.
Combined solutions
In many cases the optimal solution is jet + helicopter: jet to the nearest airport, helicopter for the final transfer to the client's actual destination.